Customer value assessment: How to calculate customer value?
Customer value is important for any business. A good customer value assessment allows a company to better align itself with a customer’s wants and nee …
Ways to increase customer engagement
Nowadays, especially in a world where customers are becoming more discerning, increasing customer engagement is critical for businesses that want to b …
Customer satisfaction survey: here’s how to do it
It’s no secret: in a world where the customer is king, customer satisfaction makes all the difference. Whether you’re just starting out or have been i …
Customer retention: what it is and how to realize it?
Customer retention is crucial to any business’s success, as it involves retaining existing customers and encouraging repeat purchases. It is more cost …
What is a loyalty program?
A loyalty program can be a good strategy for businesses to promote customer loyalty and increase customer satisfaction. Customers can earn rewards bas …
The customer journey: what is it and how to map it?
A customer journey, also known as a customer journey, is very important for every organization. By means of a customer journey, you map out the needs …