How do brands stand out in a world full of distractions? And how does Customer Engagement theory translate into actions you can take within your own organization?
Loyalty & Customer Engagement experts Philip Shelper, Brian Manusama, Tom Peace and Onur Mete discuss both the value aswell as key steps of creating an emotional connection with your customers.
What is customer loyalty and how can it be achieved?
‘Customers’ and ‘loyalty’ are not unfamiliar concepts, the terms are regularly used within every company. And yet, the concept of ‘customer loyalty’ h …